Sometimes I have to get pounded over the head repeatedly before I catch on to a trend. For example, it was about the tenth time in a month someone used the term "Real Photographer" when referring to me that I noticed a trend in my business. "I normally shoot the pictures unless the bride wants a Real Photographer like you.", "After going on the cheap last time, we finally decided to get a Real Photographer." and "We've been saving up to get a Real Photographer for our wedding!". This was organic, client-idea sort of thing, and not a response to my non-existent campaign, "Brian G Wilson, Hot Spring's REAL PHOTOGRAPHER!"... I'd have to be a real douchebag to ever advertise myself that way, but still, it makes me wonder, "What is a REAL photographer to these clients?".
My grandfather was a dentist, or at least that's what he told people when it was convenient. Actually, he was a dental supply salesman, and not a very good one at that. How do we know he wasn't a dentist? Because he never went to medical school! But that didn't stop him from lying his way from Arkansas to California, successfully writing prescriptions for pain killers and other fun stuff until he got caught. Even when he died, the police put Doctor as his occupation on his death certificate because that's what his business cards said in his wallet. He was a dentist in name only, he had no diploma or board certification, but he convinced people he was a Real Dentist.